SGCC’s President & CEO Patty Durand shares smart grid industry insights on her blog, Smart Consumer Connections. Read below for a snippet of the newest posting (3/9), Taking a Look at the Present and Future of Mobile Engagement for Utility Customers:
Mobile devices have become the center of many consumers’ lives, especially in the increasingly important Millennial demographic, but to what extent have mobile solutions been adopted by electric utilities? And are consumers actually engaging in or interested in engaging in a mobile experience from their energy provider?
SGCC’s Deputy Director Nathan Shannon led a webinar last month to look at how utilities are currently engaging consumers via mobile devices and their plans for the next few years. Joining Nathan on the presentation were speakers from utilities Xcel Energy and Duke Energy and solutions provider Bidgely.
To begin the webinar, Nathan asked attendees to complete a quick poll on whether their energy provider offered a mobile app and if yes…